25karats

25karats.com is an online jewelry retailer specializing in wedding bands, engagement rings, and other fine jewelry. The company was founded in 2008 and is based in the heart of Manhattan's Diamond District in New York City.

Here are some key aspects of 25karats:

• Product Focus: Their primary offerings include a wide selection of wedding bands, engagement rings, and anniversary rings for both men and women. They also sell loose diamonds and other fine jewelry.
• Customization: A major part of their business model is customization. They offer a large number of unique designs, and many can be customized with variations in precious metals, width, finish, and more. They also offer a custom design service to create unique pieces from scratch.
• Ethical and Sustainable Practices: The company states that all of their diamonds are conflict-free and sourced through vendors who comply with the Kimberley Process. They also use 100% recycled precious metals in their jewelry.
• Manufacturing: All of their engagement rings and wedding bands are handcrafted in New York, and they do not outsource their manufacturing.
• Customer Service and Policies: They offer a 60-day money-back guarantee, free shipping on U.S. orders, a lifetime warranty, and free resizing. They aim to provide a personalized customer service experience.
• Company Name: The name "25karats" is intended to symbolize going "one step further" than 24-karat gold, which is the purest form of gold. This is meant to represent their commitment to exceeding customer expectations and setting a new standard of excellence in the jewelry industry.