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Mission & Values:

  • Clean Beauty: They prioritize products made with the purest certified organic, biodynamic, and fair-trade ingredients whenever possible.
  • Sustainability: They are committed to minimizing environmental impact through the use of recyclable packaging (glass and aluminum) and supporting initiatives like Ocean Cleanup.
  • Transparency: They fully disclose product ingredients.
  • Cruelty-Free: Their products are never tested on animals and hold PETA certification.
  • Professional Focus: Initially established by Simply Organic Beauty, they aim to provide high-quality, professional-grade products to stylists and their clients.
  • Community: They foster a community of "passionate beauty professionals dedicated to improving the health and mindfulness of others."7

Products & Brands:

  • They offer a curated selection of brands, including:
    • Areté: Their own consciously crafted hair care line.
    • Oway (Organic Way): A brand focused on biodynamic and organic ingredients.
    • Original & Mineral (O&M): Australian hair essentials.
    • Simply Organic Beauty: Their founding brand.
    • Other brands like Intelligent Nutrients, MyVeg, Golden Hour Botanicals, Machete, Solid, Haoma, and Viori.
  • Their product range includes shampoos, conditioners, styling products, treatments, skincare, and wellness accessories.

Key Features:

  • Online Retail: They provide a platform for customers worldwide to purchase their curated products.
  • Holistic Approach: They emphasize the interconnectedness of hair, skin, body, and overall well-being.
  • Partner Program: They have a program that empowers licensed beauty professionals to sell their products online without needing to manage inventory or shipping.
  • Hair Quiz: They offer a quiz to help customers identify the best products for their hair type and concerns.

In essence, Holistic Hair Tribe positions itself as a destination for individuals seeking high-performing, non-toxic, and environmentally conscious beauty products, with a strong connection to the professional hair styling community.

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