Little Tikes

Little Tikes is an American manufacturer of children's toys, well-known for its durable, brightly colored plastic products designed for infants and young children. They are particularly famous for their outdoor and imaginative play items.

Here's a breakdown of key aspects about Little Tikes:

• Founding and Headquarters: The company was founded in 1969 by Tom G. Murdough Jr. and Jack E. Hill in Aurora, Ohio. Its headquarters and a significant manufacturing facility are currently located in Hudson, Ohio.
• Parent Company: Since 2006, Little Tikes has been a subsidiary of MGA Entertainment, a global toy and entertainment company known for brands like Bratz, Num Noms, and L.O.L. Surprise!
• Product Focus: Little Tikes specializes in low-tech molded plastic toys that encourage active and imaginative play. Their product range includes:
  • Ride-ons: Most notably, the iconic Cozy Coupe car, which has been a best-seller for decades.
  • Playhouses
  • Sandboxes (like the classic Turtle Sandbox)
  • Climbers and Slides
  • Sports equipment (e.g., basketball hoops)
  • Role-play items (e.g., kitchens, workshops)
  • Infant and preschool toys
  • Juvenile furniture
• Manufacturing: Little Tikes pioneered the use of rotational molding in children's products, which allows for the creation of large, durable plastic toys with fewer parts, enhancing safety and longevity. While they have manufacturing and distribution facilities in Asia and Europe, a significant portion of their products sold in the U.S. are "Made in U.S.A." at their Ohio facility.
• Brand Philosophy: Little Tikes emphasizes producing high-quality, safe, and imaginative products that get children moving, spark curiosity, and encourage big dreams. They are committed to customer satisfaction, innovation, and continuous improvement.