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Lost Pattern is a New York City-based designer brand that specializes in redefining silk through vibrant prints and colors. Their core philosophy revolves around celebrating the art of silk by transforming it into modern, expressive storytelling through artful accessories and garments.
Here are some key aspects of Lost Pattern:
- Silk Redefined: They aim to make silk feel fun, modern, and accessible, moving beyond its traditional image as a purely luxury or formal fabric.
- Hand-Drawn Designs: Each signature pattern begins as a hand-drawn design, often inspired by nature's beauty, everyday moments, and diverse global elements like thermal wonderlands, forests, mountains, and city streets. These designs are then transformed into wearable art, with each piece carrying its own story.
- Sustainability and Craftsmanship: Lost Pattern is committed to conscious and slow fashion.
- They use 100% mulberry silk, which is free from chemicals, biodegradable, and durable.
- They honor traditional craftsmanship, with many of their square scarves being hand-rolled and stitched. Clothing, hat pieces, and tote bags are handmade by local artisans in their studios.
- They prioritize "plastic-free" packaging and ensure their suppliers meet high standards for quality and traceability.
- Product Range: While primarily known for their silk accessories (scarves, twillies, bandanas, shawls, eye masks, pillowcases), they also offer ready-to-wear apparel, hats, and bags.
- Collaborations: Lost Pattern has engaged in notable collaborations with partners like the Frida Kahlo family, Sephora, Rosewood Resorts, and Service Academy Women, blending creativity with cultural resonance.
- Community and Self-Expression: The brand strives to build a community where individuals can express themselves through colors, patterns, and styling, using patterns as a medium for communication and fostering cultural dialogue.
In essence, Lost Pattern is about creating beautiful, artful, and sustainably produced silk products that celebrate individuality and personal stories. They aim to make luxury accessible and meaningful, while also prioritizing ethical practices and a connection to heritage and nature.