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Moodytiger (often styled as "moodytiger") is a premium sportswear brand specifically designed for children aged 4 to 16. It was founded in 2018 by Zoe Ng and Donald Ting, with Zoe Ng serving as the CEO. The company is headquartered in Shenzhen, China.
Key aspects of Moodytiger include:
- Focus on Kids' Activewear: Moodytiger aims to redefine children's athletic wear by combining high-tech fabrics, comfortable fitting, and fashion-forward designs. They believe activewear for children should be comfortable, breathable, and stretchy, allowing kids to move freely and explore.
- High-Quality and Technical Fabrics: The brand emphasizes using premium, high-tech fabrics. Some notable fabrics mentioned include:
- Brizi® Fabric: Extremely breathable, soft, thin, and fitting for comfortable sporting experiences.
- Blockmax® Fabric: Provides UPF 50+ sun protection, blocking 98% of UV rays.
- Illucra® Fabric: Quick-drying and sweat-wicking, designed for kids bothered by sweat and heat.
- They also commonly use a blend of nylon and spandex for a soft, stretchy, and opaque feel.
- Product Range: Moodytiger offers a wide range of activewear for both boys and girls, including:
- Leggings (like their popular "Breezy Leggings" and "Cloudie Air Leggings")
- Tees (e.g., "Air Supply Tees")
- Shorts
- Jackets (including "Seamless Skin Jackets" and "Down Jackets")
- Vests
- Sweaters
- Pants
- Hats and headbands
- Shoes
- Swimwear
- Skirts and dresses
- Multi-Sport Functionality: Their products are functionally suited for various sports and activities, such as tennis, swimming, wave surfing, skiing, skating, golf, running, and general outdoor exploration.
- Sustainability: Moodytiger is committed to sustainability. They are the first kids' activewear brand in Greater China to become a bluesign system partner, ensuring harmful materials are eliminated from production. They also use FSC-certified packaging and implement trade-in programs for circular fashion.
- Global Reach: Moodytiger products are sold in over 100 countries worldwide.
- Customer Reviews: Customers generally praise Moodytiger for the softness, comfort, breathability, and quick-drying properties of their fabrics. Many appreciate the stylish designs and the sun protection offered by some garments.
In essence, Moodytiger positions itself as a brand that empowers children's self-exploration through well-designed, comfortable, and high-performance activewear, with a strong commitment to quality and sustainability.